Facebook and its platforms has become the defacto marketing system for many businesses. But is all the controversy, the disruption, public scrutiny, and anger getting to be too much? What will happen if we break up?
All in social media
Facebook is high-end technology, not a toy
Facebook just keeps getting in deeper and deeper. Marketing mavens may wonder where their audience will go if Facebook fails; Digital Mavens wonder why we keep giving up our privacy and then wondering where it went.
Risky Business
Have you had your annual business checkup yet? No? There are a lot of banana peels lying around and only a matter of time before someone slips.
Analyze this
Are you on social media? How's that working out for you? If you’re scratching your head on that one, we get you started with some basic analytics every small business and nonprofit can get their (free) hands around.
Hidden messages
How often do you read tech news? That’s what I figured. Geek speak often hides important information that business leaders need to know. Here are two in recent events.
Social Insecurity
Government is investigating new options to manage citizens' identities. Lawmakers are launching new legislation to require even more businesses to collect and secure Social Security numbers. Guess who is caught in the middle?
Communicating in a crisis
Crisis communication today goes far beyond a disaster or major business issue. It can be as small as a social media post gone viral. It can also be an opportunity. If you're prepared for it.